In this video, three key terms to submitting a responsive proposal.
Here are three key terms to understand that will change your entire perspective when responding to a proposal:
- Must / Will – means it’s negotiable
- Should / May – you can forget it because it’s not required
- Shall – very, very important, circle it, highlight it, it’s non-negotiable
Learning the government language if a most. Throughout the bid process, while breaking down solicitations, proposal submission, and delivering on awarded questions, knowing the terminology that the government uses will be important.
Breaking down a solicitation for key information will require you knowing the government’s language.
Learn the language and change your perspective.